Lots to Learn: HMS at the Innkeeping Conference

post-imageJanuary is just around the corner! The 2016 PAII Innkeeping Conference and Trade Show is coming very soon. If you haven’t registered yet – what are you waiting for? Hospitality Marketing Summit partners with PAII this year to bring expert speakers and workshops for YOU!

We dive right into the conference schedule on Monday morning, with both Executive and Technical Tracks. You do not have to choose one or the other- you can mix and match to create the best educational experience for yourself. We’ve got Lisa Kolb of Acorn IS, Scott Crumpton from Whitestone Marketing, Aaron Weiche, Marie Lanier, Trent Blizzard and more!

The Trade Show opens on Monday afternoon, come visit our booths and meet some of your speakers and presenters and attend the Trade Show Welcome Reception.

Tuesday is an exciting time, starting with a talk by Vikram Singh, then a chance to have your website publicly evaluated by members of the HMS team at LIVE Website and Web Presence Reviews: the Visual & the Technical – this is not for the faint of heart! After the reviews, continue with all sorts of educational sessions and end the day with a Texas Barbecue party.

Wednesday continues the education drive with vendor intensives and break-out sessions all day – some highlights are learning how to choose the right web design and marketing company with Lisa Kolb, a food cost analysis with Heather Turner, learn how to take time of and employ an interim innkeeper, and a high-energy workshop designed to get you moved into Universal Analytics and a better idea of your website’s performance. The Trade Show closes at 3:30 on Wednesday, so make sure to visit those vendors early!

Thursday is the final show day, with breakout sessions and the close of the show. We hope to see you in Austin for the 2016 Innkeeping Conference and Trade Show!

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